The Voices In Your Head

Apparently a billboard in New York is causing a bit of a stir, not for its images, but for its sound. The advertisement is equipped with technology from a company called Holosonic that creates an "audio spotlight." Basically, it beams an audio signal directly into your head. Responding to some of the negative reaction to the ad, Holosonic founder Joe Pompei says:

"There's going to be a certain population sensitive to it. But once people see what it does and hear for themselves, they'll see it's effective for getting attention."

If the use of technology becomes widespread, I say we buy a Holosonic setup and put it up outside Mr. Pompei's house. Then we'll who's sensitive to it. Stay out of my head! (Hat tip: Mark Hemingway, The Corner)